In the past, the absence of audiences and empty rooms have left performances feeling lacking. Our challenge was to rethink the old model to develop an event that was exciting and engaging for audiences in new ways.
From conception to delivery we created an experience that stepped outside of the traditional concert format to offer a heightened connection to the artist and their music.
The broadcast was widely celebrated by fans and was described by critics as ‘an uplifting experience – a forward-looking, brilliant adaptation to the bizarre state of world pandemic in which we landed.’